BEDG at Maison et Objet

MAISON ET OBJET - THE FAIR

The twice annual event ‘Maison et Objet’ at the Parc d’Expositions in Villepinte near Charles de Gaulle is undoubtedly one of the most important and successful European events for all sectors relating to interior design including home furnishings, home textiles, lighting, tableware, high end gifts for the home.

Having been carefully built up over the years and strictly vetted to guarantee a maximum of exhibitor quality, the fair – now part owned by the British REED Exhibitions Group - also recently acquired the French Salon de Meubles giving it a monopoly over the entire French interiors sector.

Maison et Objet accesses the most important international target audiences with a very strong emphasis also on the big French chains and the smaller but very high-end buyers from the French speaking countries of Europe, who do not normally attend either the huge German or Italian fairs.

THE BEDG AND MAISON ET OBJET

The BEDG first attended Maison et Objet in September 2005, when the BEDG became the UK Trade and Investment (UKTI) Accredited Trade Organiser (ATO) for the September event. As per 2006 the BEDG has also been acting ATO for the January edition.

Since September 2005 and In only 5 years the BEDG has successfully taken more than 250 exhibitors to the January and September editions of Maison et Objet, with many first time BEDG contingent participants now being regular independent exhibitors at the fair.

BRITISH DESIGN AT MAISON ET OBJET

For the design-led British SMEs (small and medium sized companies, design studios and design professionals) in the creative industries participation at Maison et Objet also exposes them to the very important client audience of French architects, interior designers, specifiers and manufacturers interested in commissioning bespoke products for individual contracts or consultancy services.

For British SMEs in classic tableware, home furnishings, home textiles, giftware and jewellery Maison et Objet is one of the key fairs in Continental Europe.

THE FRENCH MARKET

The British European Design Group (BEDG) first successfully presented a British design contingent at the Biennale Internationale Design St Etienne in 1998.The BEDG had been invited by the organisers to show a curated exhibitions of creative talent from Great Britain on 250 square metres during the inaugural years of what is today widely held to be the most important design promotion event outside of Paris.

Find out more about the BEDG at Maison et Objet September 2010 or download the official invitation.